All ingredients meet EU food safety standards for aromatic compounds. Independent EU lab testing report on file.
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FDA & EFSA Recognised
Every aromatic ingredient is classified as Generally Recognised As Safe (GRAS) by the FDA and the European Food Safety Authority.
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MSDS On File
Full Material Safety Data Sheet available for every single flavour. Request it any time — we email the PDF.
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Non-Hazardous Transport
Classified as non-dangerous goods under ADR, IMDG and IATA. Shipped as a normal parcel — no hazard label, no restrictions.
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Plant-Sourced Aromatics
Every flavour ingredient is either an essential oil pressed from a plant, or a nature-identical aroma molecule — the same one found in the source plant.
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Batch-Level Testing
Heavy metals, peroxide value, and aroma compound purity are measured on every production batch before shipping.
The Never List
What you'll never find inside.
Eight things HÜM contains zero of.
We've engineered HÜM around what we leave out as much as what we put in.
NicotineNot a trace. Independently verified at 0.00% in every batch.
TobaccoNo tobacco-derived ingredients of any kind. No supplier overlap with the tobacco industry.
Smoke or vapourNo heating element. No combustion. No aerosol. You inhale room-temperature aroma — same as smelling a coffee.
Battery or electronicsZero electronics. Wood and stainless steel only. Nothing to charge, nothing to short-circuit.
Diacetyl & other "popcorn lung" compoundsNone of the buttery flavouring chemicals associated with vape-related lung damage.
Synthetic colours or sweetenersNo artificial colourings, no sucralose, no aspartame, no sugar.
Animal-derived ingredients100% vegan-friendly. Every aromatic ingredient is plant-sourced or nature-identical.
Heavy metal contaminationLead and arsenic levels lab-tested below EU food safety limits, every batch.
Want the actual documents?No problem.
We're happy to share the full Material Safety Data Sheets (MSDS), the EU compliance test report, or any specific certification — free, by email. Just tell us which flavour(s) you'd like.